Spreadsheets
Renewal forecasting lived in spreadsheets that were stale the moment they were built, so leadership could not trust the number they were planning against.
42% Less SaaS Churn with an AI Risk Agent
An AI agent that scores churn risk 90 days before renewal and triggers the play.
Build Your Renewal AgentAbout the Project
A renewal risk agent scores churn risk daily and triggers the right retention play per account.
Industry
B2B SaaS / Technology
Subscription software sold to businesses, where revenue lives or dies at renewal.
Business Type
Mid-Market Software Company
Thousands of active accounts, with each success manager owning hundreds.
Core Offering
AI Renewal Risk Agent (Bonami X AI)
Scores every account for churn risk daily, explains the drivers behind each score, and triggers the retention play that matches the risk — roughly 90 days before the renewal date.
Integration
CRM + Product Analytics + Support Desk
Reads the systems the team already runs, so there was no data migration and no rip-and-replace to get a single account health score.
Lead Time
90 Days Before Renewal
Risk surfaces while there is still time to change the outcome, not at cancellation.
Signals Scored
Usage, Support, Sentiment, Stakeholders
Each signal is weighted by what has historically predicted churn for this business.
Churn Spotted Too Late
Three problems compounded each other at renewal time.
Scattered
Declining logins, rising tickets, a departing champion — the warning signs sat in three separate systems and nobody had time to connect them by hand.
Spread thin
Limited success capacity had to be aimed at the accounts where intervention would actually change the outcome, not spread evenly across hundreds.
From 102% net revenue
retention to 118% with an
AI renewal risk agent
See Risk 90 Days Early
Our Solution
-
Unified Account Health Scoring
Unified Account Health Scoring
- Ingests product usage, tickets, sentiment, and CRM activity
- One explainable risk score per account, updated daily
- Weights each signal by what has predicted your churn
-
Early Risk Detection
Early Risk Detection
- Surfaces at-risk accounts ~90 days before renewal
- Explains the drivers behind each score, not just a flag
- Separates recoverable risk from accounts already lost
-
Automated Retention Playbooks
Automated Retention Playbooks
- Triggers exec outreach, enablement, or a save offer
- Drafts outreach and briefs the success manager
- Tracks which interventions restore account health
-
Renewal Forecasting & Reporting
Renewal Forecasting & Reporting
- Rolls account risk into a renewal forecast
- Tracks forecast accuracy and tightens each cycle
- RevOps sees pipeline, risk, and net revenue retention
-
CRM & Workflow Integration
CRM & Workflow Integration
- Scores and playbook tasks written back into the CRM
- Alerts land in the tools success managers already use
- No parallel dashboard for the team to maintain
Why They Chose Us
An agent that explains every score, runs on your existing stack, and drafts the intervention.
Explainable Scores, Not Black Boxes
Every score comes with its drivers, so the next step is clear.
Works With the Existing Stack
Connects to your CRM, product analytics, and support desk as they are.
Playbooks, Not Just Alerts
It doesn't just flag risk, it triggers and drafts the intervention.
Gets Smarter Every Renewal
Each cycle's outcomes feed back, so accuracy improves over time.
The Results
Every number below was measured in production after launch — not projected in a pitch deck.
42%
Reduction in Gross Churn — From 14% to 8% annually
118%
Net Revenue Retention — Up from 102%
90 days
Earlier Risk Detection — Ahead of the renewal date
3x
Accounts Covered per CSM — Same team, more coverage
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